Selling or renting your home is a competitive process, so naturally, you want to stand out in any way possible. Décor, a spacious garden, and lightning-fast broadband speed are just some of the things you may want to boast about but don’t overlook the power of photography when selling your home. At Simpson & Weekley, we know that high-quality pictures say more than a thousand words when it comes to selling your home, so we’ve laid out our top 5 reasons why we invest in professional property photography.
An eye for detail
You wouldn’t want to buy a burger with a bite taken out of it, so why should selling your home be any different? While you may think you’re taking a standard photo of the master bedroom, all a prospective buyer can see is that huge pile of washing you’ve been putting off for the past two weeks (we’ve all been there) in the background. Professional photography means these small details are considered and addressed so that potential buyers won’t be put off.
The importance of lighting
Anyone who’s used a camera knows the challenges that can occur when it comes to lighting. What looks great to the naked eye suddenly doesn’t translate digitally, and you’re left with harsh reflections and dramatic shadows. Understanding the benefits of a simple tripod, as well as methods for increasing and reducing light to suit the scene, can drastically change the outcome of your photos.
Angles, angles, angles
Whilst you don’t necessarily want to lie to people about the size of your home, there are certainly benefits to enhancing the viewer’s experience through clever angling techniques. This is a great way to add variety and creativity to your photos and learning what works and what doesn’t could make or break a buyer’s interest in your home.
A chosen few
Showing a viewer what to expect from your home is important, but bombarding them with 100 photos, and 20 of these being the interior of the downstairs loo, isn’t beneficial to anyone. Professional photography involves being able to carefully select which photos are necessary, and which should probably never see the light of day.
Post-production process
Taking photographs is just one part of the job for a professional photographer. Editing is an important part of the post-production process, and unfortunately not everyone is versed in the art of Adobe Editor. Leaving this part to the professionals, or learning how to use these tools yourself, could turn a standard photograph into something that really draws in the viewer.
By following these tips, you can stand out from the competition and showcase just how great your home really is. For more information on our photography services, get in touch with your local sales consultant at Simpson and Weekley today.